“THE ROLE OF AN ENTREPRENEUR’S SOCIAL CAPITAL STOCK IN THE SUCCESSFUL EXPANSION OF A START-UP. THE CASE OF ‘HIPERTEXTO LTDA - LA LIBRERÍA DE LA U’ (Artícle Published in Spanish)”. Estudios Gerenciales, vol. 25, no. 113, Dec. 2009, pp. 15-36, https://doi.org/10.1016/S0123-5923(09)70087-7.