Vol. 39 No 169 Oct - Dic 2023

View Vol. 39 No 169 Oct - Dic 2023

Published: 2024-01-11

Full Issue

Estudios Gerenciales N° 169 (Spanish)

Research articles

Consuming slow fashion: How exclusivity and equity motivate sustainable fashion purchasing behavior?

Daniel Eduardo Ramírez González, Leonardo Ortegón Cortázar, Catalina Soler Mahecha

404-416
- PDF (Spanish)
Shareholding control configuration, corporate governance and firm value: an analysis of the Brazilian firms

Isac de Freitas Brandão, Vicente Lima Crisóstomo

417-434
- PDF (Portuguese)
Effects of knowledge creation mechanisms on creative and cultural sector informal groups

Málory Julio Herrera, Patricia Márquez-Rodríguez

435-452
- PDF (Spanish)
Intention to enroll and recommend a higher education institution for STEM degrees: a brand valuation approach.

Washington Macías , Katia Rodríguez, Flavio Arosemena-Burbano, Donald Zhangallimbay

453-463
- PDF
Operationalizing a corporate sustainability transformation in a fast-moving-consumer goods company

Mélanie S. Picard, Luciana Carla Manfredi

464-475
- PDF
Impact of COVID-19 on corporate financial performance: An overview of large private companies in Ecuador

Fanny Cabrera Barbecho, Katherine Coronel-Pangol, Gustavo Flores Sánchez

476-488
- PDF (Spanish)
Atmosphere, brand equity of the banner and loyalty in the Colombian context

Edwin Lora Porras, Alejandro Mollá Descals, Irene Gil Saura

489-501
- PDF (Spanish)
Perceptions about university social responsibility actions: Are they the same for all types of stakeholders?

Víctor Hugo Higuera Ojito, Gustavo Rafael Henríquez Fuentes, Camilo Antonio Mejía Reatiga

502-515
- PDF (Spanish)
Proposal of a measurement scale for innovation in commerce oriented toward sustainability

Antonio Marín-García, Irene Gil-Saura, María Eugenia Ruiz-Molina, Gloria Berenguer-Contri

533-542
- PDF (Spanish)

Literature reviews articles

Relational Marketing and Customer Satisfaction: A Systematic Literature Review

Albérico Travassos Rosário, Joaquim A. Casaca

516-532
- PDF